Clever Content
Click to Hide 'the Biggest News Event in the World'
Monday 13th August 2012
According to the Huffington Post, 'more than 150 million tweets were sent about the Olympics overall, making it one of the most talked about events in Twitter's history'. It is an impressive number but not an altogether surprising one if you consider the re-skin that all of the major news channels got in the run up to and throughout the entirety of the Games.
Throwback Tuesdays : What ever happened to Crystal Maze?
Tuesday 17th July 2012
We know you were just wondering the very same thing on this sunny Tuesday morning. In case you wondered, it seems that few things can unite an office of people like a discussion of the Aztec Zone and Ed Tudor-Pole. Since it has now been over 11 years (!!!) since the show went off-air and left us bereft of 'time crystals' and 'cosmic pyramids', we thought we should re-visit 'Crystal Maze', for old times sake.
The Role of the Anchorman in 'The Newsroom'
Monday 25th June 2012
Over the weekend, The Guardian published a 'pre-review' of Aaron Sorkin's newest televisual offering 'The Newsroom.' The show harks back to an age where the news anchor was a demi-god, a symbol of truth and unfaltering sincerity in the face of adversity. Just how relevant is the physical space of a 'newsroom'? Is the anchorman any more important than the weather man these days?
Tactical Telly: The Bridge Strategy
Wednesday 6th June 2012
Much to our surprise, the 'Bridge Strategy' isn't something you do during a teambuilding field day (perhaps something that involves trust-falls and sensible footwear.)
Rather, it's actually a fancy way of putting a multi-platform strategy in reverse.
Project Goodcry : Socio-Emotional Networking
Tuesday 24th April 2012
Something like this was bound to come out of the whole 'what makes a video viral' conversation. Studies around the collective emotional experience of digital content has gained interest in both academia and private sector. According to the 'Project Goodcry' site, 'google researchers ranked comedic levels of Youtube videos and categorized funny videos into more specific genres using methods such as Acoustic Analysis , and Opinion Mining and Sentiment Analysis.
Mark Eaves on 'Netflix & Carrots. Bieber & Smoking'
Friday 13th April 2012
I need a doctor. Following a hasty web-diagnosis, it would appear i’m suffering from a bad case of “reactance”. It’s the reason i’m becoming “motivationally aroused” when the internet suggests things i might like to do next. Apparently you can’t catch it, but i’ll swear my 2 year old has passed it onto me, like he passes on all other coughs, colds and bugs...
Google Glasses
Friday 16th March 2012
According to the NY Times Google have plans to release 'Google Glasses' that will use augmented reality software to return real-time information about locations and people.
Celebs on Twitter: Mass Exodus
Monday 23rd July 2012
In the past few months, Twitter has lost some of its most active contributors. A highly followed celebrity core of highly controversial tweeters have all jumped ship over the past few months. Leading this pack are James Franco, Ashton Kutcher, Charlie Sheen, John Mayer and Nicki Minaj. You can also throw Chris Brown, Courtney Love and Lily Allen into the mix for dramatic effect.
The NY times thinks it might be because of certain 'corporate considerations' and affiliations that have to be taken into account. Basically, even in just 116 characters, enough of some personalities shines through to permanently damage their image.
Blank on Blank : Filling in the Gaps
Thursday 5th July 2012
Blank on Blank is brainchild of former TV producer David Gerlach. The project asks former journalists and producers to dig up and send in old audio tapes that contain raw interview recordings. Gerlach then 'cleans up' the old recordings, reformats them and publishes them, warts and all. The warts being segments of the interview that may have been 'killed' by editors or by the journalist themselves.
If you could only post one more 'status update' this year, what would it be?
Tuesday 12th June 2012
Would you waste it on telling your 54 followers exactly what you thought of the BBC's Jubilee commentary? How about posting all 136 photos that make up some blurry reminders of Saturday night? Including the one with your thumb covering 75% of the lens.
If you could just post one update in 2012, on the general tone of your year, your life and what is actually the one 'best' thing worth sharing- what would it be?
Mark Eaves: "Don’t Be a Bad Audience".
Wednesday 9th May 2012
You wanted to be a participant, not just a viewer. You wanted your telly to be a two-way street. You wanted to be part of a new TV generation obsessed with the total connected experience. Sitting back wouldn’t do.
Kids Are Reading Again: Is Multi-Platform the Key?
Tuesday 17th April 2012
According a a report published by the Association of American Publishers, kids are reading more. A lot more actually, the total Children's monthly average went from $71.0M in Jan 2011 to $128.2M in Jan 2012, that's an +80.5% increase.
'Pagearism' & Why Sharing Might Not Be Caring After All
Tuesday 20th March 2012
Here's a chain of happenings that pose some interesting questions about blogging and why sharing might not be caring after all.
TEDxObserver : 10 Things We Learned
Tuesday 13th March 2012
TEDxObserver at Sadler's Well last Saturday was a brilliantly insightful, inspirational, funny, sad, jaw-dropping occasion. We're glad we could make it.
Apart from the realisation that there are some twitter feeds that move so fast you literally CANNOT keep up with them- here are some of the other things we learned.